Recent trends and future of Gold Jewellery.

The love for jewellery, especially gold is not a new thing for the Indian consumer. The fascination for gold is centuries old and with time it has been an integrated part of the retail and Indian economy. It is considered one of the most precious metals, and its value has been used as the standard for many currencies, through history, across the world. This is what we refer to as the gold standard.

Gold has come to stand for purity, value, and royalty. And roles that combine all these properties are distinctively symbolized by gold. With its universal value and stature, gold is often regarded as the best investment for common people. Gold is, and will always be at the top of the pyramid, and therefore India’s appetite for jewellery is totally considerable.

Be it COVID or pre-COVID, change is the only constant and gold being an essential part of the retail is not untouched from it. The year 2020, the pandemic succeeded in changing the face of every single industry and including gold and jewellery. However, the change was far from unpleasant. As far as this industry was concerned, this heralded the beginning of a new era. An era which is more customer-centric and user-friendly. Through these challenging months, gold has reaffirmed people’s faith in its value as a long-term investment and as security for hard times. There are changes for good that are redefining the future of the jewellery industry.

Meanwhile, the structure of the gold market is facing an unprecedented wave of change resulting from evolving gold demand patterns, regulatory changes, new types of participants and even newer innovations. The response of individual gold market centres to these opportunities and potential threats is what will shape the gold trading landscape over the next decade and beyond.

The Digital Storm

Traditionally, buying gold jewellery was always an elaborate affair. It entailed physical visits to the jewellery stores or jewellers coming home, followed by hours of selection and testing. The choices were deliberated on, various retailers were approached, and the jewellery was then worn to check for comfort, intricacies, weight, quality, and more. Shopping for gold jewellery was an occasion in itself. But, not anymore, traditionally Indians have shopped for jewellery in small, brick-and-mortar stores but the trend is changing. This is majorly due to the twin forces of rising consumer incomes and the development of e-commerce in this market.

With the emerging trends of lightweight jewellery, gold has also redefined itself to suit the aesthetics of today. The demand for wearable gold jewellery has sky-rocketed and this precious metal is no longer only associated with traditional heritage pieces. With the advent of online shopping, the new-age consumer also prefers a seamless, convenient, and easy retail experience. People are starting to make high-priced purchases online much more than they were even a few years ago. With sleek and simple designs, there is no need for physical visits to find the perfect piece. An increasing number of consumers find it more accessible to buy jewellery online and are completely willing to take the chance. In fact, it is predicted that heavy jewellery will soon be replaced with lightweight elegant options for almost every occasion, including weddings.

Flower Power Returns

The floral trend has made a huge comeback in fashion and is a hot favourite in gold jewellery as well. From delicate floral earrings, pendants and rings for everyday ensembles to elaborate floral naths, maang tikaas and kamar-bandhs, the flower motif is everywhere you look. The best thing about floral designs is that they are versatile enough to be paired with any outfit. They can add a touch of femininity to power dressing or celebrate the intricacies of Indian craftsmanship in bridal trousseaus. The designs range from bold and beautiful to fragile and petite.

Another trend to note amongst floral gold jewellery is the diversity of pairings. The metal base itself varies between yellow gold, white gold and the eternally elegant rose gold. And these are beautifully offset by an array of precious stones, pearls, crystals and diamonds. Leading jewellery brands are also redefining the traditional floral motif, with over-sized petals, tropical hues and abstract designs. This has made floral jewellery the new favourite for brides across the country.

In fact, floral gold jewellery this season is leaving people spoilt for choice.

Go Geometric

As women’s power dressing takes on new forms and designs across the board, jewellery is also effortlessly keeping pace with new and eye-catching trends. Geometric jewellery with sharp edges and avant-garde styles is making waves across the industry.

One of the biggest inspirations for these designs is Indian architecture. Elaborate geometric lattices, beautiful pillars, elegant jarokhas – the shapes and angles from iconic monuments are finding a new manifestation in the geometric trend. Gold jewellery is also using rough-hewn precious stones and pastel bases to create a more distinctive look.

The true beauty of geometric gold jewellery lies in both imagination and craft. A few minimal lines defined by negative spaces can transform even a traditional design into a contemporary piece. Leading brands in the industry have used impeccable symmetry, laser-cut techniques, sleek designs and an unusual choice of stones to bring in a whole new perspective on geometric jewellery.

These kinds of designs find their place effortlessly on both occasion wear and everyday wearables. In terms of trends, chunky bold pieces in white gold and minimalist angular designs in rose gold are the current hot favourites. So be it a kundan neckpiece for the bride-to-be or a pair of stone and gold earrings for a boardroom meeting, geometric gold jewellery is making signature statements that can’t be ignored.

In all, the gold and gold jewellery industry is undergoing major changes. Consumers are making gold a part of their must-have pieces more than ever before. Online retail experiences are booming, with big brands taking the lead to ensure a smooth and delightful purchase environment. The trends in gold jewellery design are including the processes of revival as well as reinvention. But even as gold jewellery emerges in many new avatars, the core remains untouched.

Helpful Tips You Should Know Before Buying a Diamond Online

Every love story is unique. The engagement ring is a perfect expression of love and commitment. How would you feel if you have an exquisite ring that expresses your exclusive love? It’s a special moment when you pop the question to your partner. How would you feel to make that precious moment unforgettably brilliant? How would you feel if this exclusively crafted engagement ring is delivered right to your doorstep?

Diamonds are expensive, and that’s no exception. Ethically sourced diamonds make excellent stones for engagement rings. Responsibly extracted diamonds follow humanitarian practices.

Diamonds found on the riverbed and inside mines are the purest stones. Diamonds undergo various processes after extraction. Even ethically extracted diamonds are at the risk of adulteration at later stages. A consumer should be aware of this before buying diamonds.

Every diamond engagement ring comes with a grading certificate issued by a reputed organization like Gemological Institute of America (GIA). The certificate enlists all the details about the stone. However, the easiest way to examine an engagement ring’s purity is through the 4Cs- Clarity, cut, carat, and color.

The best online diamond stores like Love Rocks NY are GIA certified. They’ll share all relevant documents outlining the 4Cs on the purchase of diamond engagement rings. However, the cut is the most important C. With a well-cut diamond, the color and clarity imperfections will be less noticeable. Even a less carat well-cut diamond shines brighter higher carat poorly cut diamond.

Most consumers are more concerned about the center diamond than any other aspect of the ring. Yes, the center diamond is important, but the ring style is equally important. The ring style should match your style and personality. It makes a huge difference.

Most reputed diamond retailers with elegant physical stores don’t allow their customers to customize the engagement ring. We are one of the best online diamond stores that offer you customized engagement rings with ethically sourced GIA-certified diamonds.

The store’s concept was inspired by- “Our inspiration was to put the design and look into your hands. You can design the ring of your dreams, and our experienced artisans and craftsmen will create it.”

At this online store, you won’t get the same mass-produced and pre-fabricated diamond rings. Your love story is different; it’s unique. Then why not your engagement ring?

Their artisans spend hours understanding the client’s requirements. Their highly experienced craftsmen create unique and elegant engagement rings, at NYC studio, as per customer preference.

You can use their DYOR ring designer to create your own ring. You can choose the center stone shape, the prong design, band design, and the metal type from their exclusive options.

The process is extremely easy. You need to visit the “design your own ring” page. Choose the shape, head prong, band, and ring metal. Mention the ring size. You can even include a message with your choice of font.

Love knows no boundary. Do you have a similar story? We have curated an exquisite collection of gender-neutral engagement rings, wedding rings, bracelets, and much more for LGBT couples.

Just when you thought things can’t get any better.

They’ve collaborated with OLPC(One-laptop-per-child) program. For every diamond engagement purchase, they provide economic laptops to needy children in developing countries. The aim of OLPC is to empower poor children through education.

Love Rocks NY is very serious about its social responsibility starting from natural diamonds’ ethical sourcing to partnering with OLPC.

Buy some Indian jewellery for any outfit.

The malls and the many retails stores are geared up for luring its customers with tempting discounts, especially when it comes to jewellery. And why not? Remember that along with your outfit, it is the jewellery that makes a statement. Parties or Indian weddings, we’ve seen that with sets, standalone pieces also form a big part of it and so it become imperative to ensure that your baubles are chosen well. Says corporate executive Preeti Anwesha from Malad, who recently tied the knot at her own home, “For me, the plan to get married fell into place quite suddenly and though the function was at home, I definitely wanted to look my best.

My stylist friend suggested kundan jewellery as that goes with everything, so I opted for it and it looked so beautiful,” she shares. Should you want different options to match your functions, keep these tips in mind… Match it with your outfits: Get a fix first on what you will be wearing and then buy your jewellery. You may need the necklace to perfectly match the neckline of the outfit. Darker shaded outfits are well complemented with jewellery in gold and if you have a pastel-hued outfit, rose gold or a mix of gold and silver or diamonds works beautifully. Go vintage

Antique rani haars make for a classic look and several designers are bringing it into contemporary style. “The look is royal and elegant and goes with anything — from an engagement party to the wedding day function. Be careful while you layer other chains with it and keep a gap between them,” suggests stylist Swati Karande.

Kundan is classic

Kundan sets are elaborate and have detailed work within. When it’s mixed with semi-precious stones it makes for a more elaborate and rich effect. Go for a matching choker-maang tikka, rings or bazubandhs in the look. It looks best on red and maroon-hued lehengas.

Wear a nath

An intrinsic part of Indian wedding jewellery, the nath has seen a resurgence off late. The trend also has celeb approval with Deepika Padukone and Anushka Sharma carrying them off beautifully. Wear the nath plain, in jadau, set with precious stones and pearls or just layered with two or even three strings. You can get a few clip-on styles of them, too.

Bangles

A kada or bangles are a must-have. Go with the design that suits your frame. The traditional style is to go with a solid gold look, but meenakari work and kundan work bangles also look beautiful and add charm to the outfit.

This look is simple, timeless, and completely effortless. All you have to do is put on a few thin and dainty Bracelet of varying designs and voila! Your outfit instantly has more sophistication and sparkle that’s perfect for a party.